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Understanding Your Prevent Reports

Breaks down the Prevent report

The Prevent report shows how your Prevent campaigns are performing across the selected date range.

Report controls:

  • Date Range: Show stats for any timeframe you'd like to view.

  • Comparison Period: Not applicable for the Prevent campaign.

Overall Performance Stats

  • Lost Revenue Prevented: The amount of revenue converted through the Prevent popup.

  • Offer Activation Rate: The rate at which the offer is engaged and converted.

  • Shared Contacts: The overall number of contacts shared.

  • Shared Emails: The overall number of emails shared.

  • Shared Phone Numbers: The overall number of phone numbers shared.

  • Shared Both Email and SMS: The number of users who shared both an email and a phone number.

Charts

  • Transactions – Daily: A graphic display of conversions through the Prevent campaign for the selected Date Range.

  • Offer Activations – Daily: A graphic display of offer activations through the Prevent campaign for the selected Date Range.

To export the raw data behind either chart, click Additional Options in the upper-right corner, then Download Results. Available formats: .csv, .xlsx, .json, or .png (image only).

Daily Scorecard

A breakdown of Prevent campaign activity for the selected Date Range:

  • Date: When the Prevent campaign was presented.

  • Minty Prevent Revenue: Revenue driven by the Prevent popup.

  • Offer Activated: Number of times the offer was activated.

  • Contact Info Submitted: Amount of contact information submitted.

  • Shared Emails: Number of emails shared.

  • Shared SMS: Number of phone numbers shared.

  • Shared Both: Number of users who shared both an email and a phone number.

  • Offer Activation Rate: The rate at which the offer was activated.

  • Email Shared Rate: The rate at which the email was shared.

  • SMS Shared Rate: The rate at which the phone number was shared.

Total Uniques

Not applicable to the Prevent campaigns. The total number of unique users who reached the pre-qualification stage for receiving a Minty Recover email. Only customers who show enough engagement by browsing enough pages or adding an item to their cart qualify. A user won't receive the email if they've been suppressed or didn't show high enough engagement.

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